The esparto industry Historical milestone · Cieza, Vega Alta del Segura, Murcia Image of Cieza, not of the place itself. For much of the 20th century, esparto grass gathered in the hills around Cieza sustained workshops making pleita (woven mats), cordage and footwear that employed much of the local population, until the arrival of synthetic fibers sank the sector, later replaced by canning and export fruit. 1940-1960 Photo: San Juan Evangelista Cieza (CC BY-SA 4.0) What to see and do in Cieza