Museum of el Turrón de Xixona Monument · Xixona/Jijona, L'Alacantí, Alicante Image of Xixona/Jijona, not of the place itself. The Museo del Turrón de Xixona preserves mementoes of the Sirvent Selfa family, founders of the El Lobo and 1880 turrón brands, two of the historic firms that helped make the municipality a world reference today in the making of this sweet. Photo: bladimiro (CC BY-SA 3.0) What to see and do in Xixona/Jijona